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Moments for «marketing»
84 streams in the libraryMarketing Economics for Shopify Apps in a Crowded Market
The speaker argues that a Shopify app needs both genuine product value and strong marketing because customer acquisition can be expensive. In his view, high margins create more room for… Read more
Open this moment on YouTubeExpected returns from email versus advertising
The speaker expects email outreach to outperform advertising, but presents no comparative results.
Open this moment on YouTubeBuild a Marketing Foundation Before Buying Ads
Answering a marketing question, Luqman describes moving into paid ads too early as a mistake when a new company lacks reviews, use cases, and social presence, arguing that it should first… Read more
Open this moment on YouTubeFuture Ideas for Agent, Marketing, and Customer-Service Automation
The speaker outlines future experiments involving agent-based automation, marketing skills, marketing and customer-service automation, and other models and tools. These are presented as… Read more
Open this moment on YouTubeA Marketing Strategy Without Outbound Outreach
A review of an app strategy that drops paid outbound outreach in favor of brand consistency and email-marketing automation, with programmatic SEO as a possible later addition. The… Read more
Open this moment on YouTubeThe Traffic-Acquisition and Marketing Phase
The speaker summarized the current phase as trying to attract traffic to the product, market it, enter the market, and reach potential buyers. He characterized both marketing and the market… Read more
Open this moment on YouTubePreparing to Move From Marketing Into Direct Sales
He discusses preparing interview scripts and a question framework before taking on direct-sales work, noting that his background is closer to digital marketing such as advertising, email,… Read more
Open this moment on YouTubeFinishing the Landing Page Before Marketing
The discussion treats Burnish’s interface as a necessary foundation for starting its go-to-market work, allowing the product to be presented and marketed before the full build is complete.
Open this moment on YouTubeFrom AEO Tools to Broader Marketing Agents
While surveying companies in the space, the speaker offers the opinion that one AEO tool may eventually expand into a broader autonomous marketing agent; the company name and details of its… Read more
Open this moment on YouTubeB2B marketing: visibility and direct outreach
Luqman argues that a good idea still needs visibility and that word of mouth needs an initial push. For B2B, he recommends prioritizing direct outreach and outbound marketing, citing his… Read more
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