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Hundreds of hours of streams. Search a word, read the summary, and jump straight to that moment on YouTube.

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From my full live builds on YouTube

Search for marketing
A moment from the library02:06

Marketing Is Multi-Faceted and Its Results Need Validation

The speaker explains that his current work is preparing several sides of marketing and that marketing steps are harder to demonstrate than direct coding work. He plans to document the process in detail later, after there is credible evidence of traction and return.

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Latest streams

84 streams in the library
  1. Funneling, sequencing, & Going to Market

    103 momentsSession 053

    The stream centers on preparing a complete go-to-market system before increasing ad spend: reviewing the website, landing and pricing pages, prioritizing mobile UX, and building conversion… Read more

    • marketing
    • go-to-market
    • traction
    • ROI
    • +416
  2. KIMI K3 + TTFD?

    72 momentsSession 052

    The stream combines work on a Shopify-focused tool for measuring traffic, sales, and visibility from AI platforms—and improving product pages and FAQs—with practical development of an… Read more

    • TTFD
    • time to first dollar
    • free trials
    • conversion
    • +326
  3. Shopify App Submission

    49 momentsDay 051

    The July 7, 2026 session follows preparation of a Shopify app focused on improving merchant visibility through AI. The speaker walks through brand-context onboarding, discovery queries,… Read more

    • Shopify
    • app-submission
    • app-review
    • quality-assurance
    • +194
  4. Days From Shopify

    59 momentsDay 050

    The stream centers on developing a Shopify app for improving merchants’ visibility in AI answers, including reviews of the reputation and discovery sections, presence-score design,… Read more

    • Shopify
    • product strategy
    • competitive research
    • transparency
    • +258
  5. System Prompt Downstream Funnel

    69 momentsDay 049

    A wide-ranging working stream combining a Burnish review and submission readiness with discussion of AI-assisted product building. Practical work covered installation, scopes, billing, the… Read more

    • product scope
    • prioritization
    • UX
    • backend integration
    • +281
  6. Code Driven Manifesto

    85 momentsDay 048

    The stream centers on an unfinished hands-on review of Burnish and its Code Driven Manifesto workflow: generating, editing, and exporting a manifesto; turning it into internal instructions… Read more

    • debugging
    • premium software
    • user journey
    • reliability
    • +358
  7. Building Intelligence + Manifesto

    82 momentsDay 047

    The stream centers on hands-on review of Burnish before V1: auditing the first-time-user experience, documenting bugs in product-readiness states, publishing, links, and image alt text, and… Read more

    • Shopify
    • app development
    • development environment
    • workflow constraints
    • +373
  8. Fixing Broken Code

    65 momentsDay 046

    This portion centers on developing a Shopify app and preparing it for submission, with a brand “manifesto” presented as an optional profile that can guide content personalization across the… Read more

    • debugging
    • workflow
    • backend
    • QA
    • +287
  9. Update + Checkpoint

    64 momentsDay 045

    The stream centers on developing Burnish, a Shopify application intended to measure and improve merchants’ visibility in AI answers through content and automation. Practical work covered… Read more

    • AI coding
    • Claude
    • Codex
    • agent workflows
    • +270
  10. Inside the Core Engine

    109 momentsDay 044

    The stream centers on an in-development Shopify app intended to improve stores’ visibility on AI platforms, with a capability audit exposing gaps between the published plan matrix and… Read more

    • Shopify
    • Enterprise architecture
    • API
    • Webhooks
    • +476